Hands-on A/B Testing Course
Essential experimentation skills for the product, marketing, and analytics professionals
Specialized hands-on courses | BEDIR: Hands-on A/B Testing
Our Clients
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Name Surname
The Aryng differentiator
Meet the trainers
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Piyanka Jain
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Ram kumar
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Yash Shah
This end-to-end experimentation course uses MS Excel and the hypothesis-driven BEDIR approach to design and implement successful experiments to optimize the product, marketing, and customer experience. Methods include
Aryng vs. other programs
|
Masters or |
Learning |
Aryng |
|
| Job-ready, hands-on training | |||
| Focused on solving real Business problem for industry | Rare | Marginal | |
| Learning of end-to-end process of Data Science project | Modular | Modular | |
| Taught by analytics experts with Fortune 100 experience | Rare | ||
| Technical as well as non-technical (business / soft skills) | Rare | ||
| Lifetime access to live community of fellow learners | Rare | ||
| 1-on-1 access to Data Science expert instructions | Rare | ||
| Flexible, self-placed, online courses | |||
| Industry-recognized certification | Accredited | Inconsistent | Professional Certification |
| Cost |
$$$$$
|
$/free
|
$$
|
Benefits included
The course at a glance
| Topic | Duration |
|---|---|
| Introduction to Testing | 26 minutes |
| A/B testing: Hands-on deep dive using marketing, product, and operations scenarios from a gaming company: | |
| Get to the real business goal | 30 minutes + exercises |
| Layout an experiment plan | 180 minutes + exercises |
| Data Collection | 14 minutes |
| Derive insights utilizing the test results | 80 minutes + exercises |
| Make actionable recommendations | 14 minutes + exercises |
| Capstone case simulation: Test your knowledge of A/B Testing with this capstone case from a large global commerce company with a revenue slowdown problem | 3 hours of discussion + hands-on work + review of answers |
Frequently asked questions
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How long does it take to complete the course?This course consists of 6 sections, each with 2 hours of self-paced online lectures. Same as BA
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What background knowledge is necessary to take this course?You need a working knowledge of Excel, BADIR: Business Analytics course, passion for learning data, and a knack for storytelling. You must also score 12 or higher on the Aryng’s Aptitude Assessment.
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Do I get a certificate at the completion of the course?Yes, after taking the course, you will get the certification of completion. This is a foundational course for BADIR Green Belt Certification.
In more than 15 years as an analytics leader, Aryng Founder Piyanka Jain is a leading expert in Data Literacy, building Data Culture, Machine Learning, Data Science and Analytics. She is an Amazon #1 bestselling author in Data Mining, paid keynoter in conferences as well as contributes to Forbes, HBR, InsideHR, TDWI, Experian, Modern Workplace, Predictive Analytics World, etc. She has developed the BADIR framework which enables 10X+ faster insights, 20X+ impact and driven $1b+ in business impact for her clients. She has two Master’s degrees, with her thesis involving applied mathematics and statistics. Before founding Aryng, she was the Head of Business Analytics at PayPal-North America.
In more than 15 years as an analytics leader, Aryng Founder Piyanka Jain is a leading expert in Data Literacy, building Data Culture, Machine Learning, Data Science and Analytics. She is an Amazon #1 bestselling author in Data Mining, paid keynoter in conferences as well as contributes to Forbes, HBR, InsideHR, TDWI, Experian, Modern Workplace, Predictive Analytics World, etc. She has developed the BADIR framework which enables 10X+ faster insights, 20X+ impact and driven $1b+ in business impact for her clients. She has two Master’s degrees, with her thesis involving applied mathematics and statistics. Before founding Aryng, she was the Head of Business Analytics at PayPal-North America.
In more than 15 years as an analytics leader, Aryng Founder Piyanka Jain is a leading expert in Data Literacy, building Data Culture, Machine Learning, Data Science and Analytics. She is an Amazon #1 bestselling author in Data Mining, paid keynoter in conferences as well as contributes to Forbes, HBR, InsideHR, TDWI, Experian, Modern Workplace, Predictive Analytics World, etc. She has developed the BADIR framework which enables 10X+ faster insights, 20X+ impact and driven $1b+ in business impact for her clients. She has two Master’s degrees, with her thesis involving applied mathematics and statistics. Before founding Aryng, she was the Head of Business Analytics at PayPal-North America.